OK, look, I’ll admit it up front: Maybe the headline here is a bit misleading. Because on Sunday, when thousands of Chabad emissaries gathered outside Chabad-Lubavitch headquarters at 770 Eastern Parkway in Brooklyn, they didn’t exactly knock it completely out of the park; it was more of a legged-out triple. There’s movement happening all over the place and, well, they forgot to rock Rae Sremmurd’s jam “Black Beatles,” which would have made it truly Internet offish.
But, heck, overall this is pretty fantastic. There’s the necessary shifty camerawork and people standing at all different depths, and there are even a few of NYPD’s finest involved. Not to mention that a majority of the thousands of rabbis in the stacked in the background are playing along. So yes, while it ain’t perfect, I’d still watch it on repeat, which is the mark of success of a video meme. Good on you, Chabad. Watch it below.
Jonathan Zalman is a writer and teacher based in Brooklyn.
