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Introducing the iPad

Please resume thinking of us when you think ‘Tablet’

by
Marc Tracy
January 27, 2010
Moses has a new tablet: the iPad.(Innocent Bystanders/Justin Sullivan/Getty Images)
Moses has a new tablet: the iPad.(Innocent Bystanders/Justin Sullivan/Getty Images)

We dodged a close one! In the run-up to Apple’s introduction of its new mobile computing device, the product was frequently referred to as the “Tablet,” or, sometimes, the “iTablet.” While we at Tablet Magazine were flattered to have our name-coining abilities so prominently complimented, at the same time another part of us did not want to be drowned out by iTabletmania.

We need fear no more: earlier today, Apple CEO Steve Jobs introduced the iPad. Yes, it’s being referred to as a “tablet,” but that is an improper noun, if you will. Call this thing by its name, and call us by ours. And remember that ol’ Moses did not bring two iPads down from the mountain.

Marc Tracy is a staff writer at The New Republic, and was previously a staff writer at Tablet. He tweets @marcatracy.