Brand Management
Episode 87: Danya Shults on giving Jewish life a facelift with her new start-up, and Michael Knowles on his Trump-endorsed gag book
This week on Unorthodox, we speak to the author of Donald Trump’s favorite book.
Our Jewish guest is Danya Shults, the founder of Arq, a website and community inspired by Jewish culture. She tells us how her own interfaith marriage inspired her to help people “connect with Jewish life and culture in a relevant, inclusive, and convenient way,” and explains where—if anywhere—actual religion fits into the Arq universe.
Our Gentile of the Week is Michael Knowles, managing editor of the Daily Wire and the mind behind the Amazon bestseller Reasons to Vote for Democrats: A Comprehensive Guide, which is a completely blank book. He tells us about the book’s unexpected success—he self-published it to get a rise out of his liberal friends—culminating in a Twitter endorsement from the president, and describes the stereotypes that dog a young conservative today.
We love hearing from you! Email us at [email protected]—we’ll share our favorite notes on air.
This episode is brought to you by Harry’s. Go to Harrys.com and enter code UNORTHODOX at checkout to get a free post shave balm.
This episode is also brought to you by PJ Library, a free book program for families raising Jewish children. Sign up at pjlibrary.org/unorthodox, and they’ll send you a free picture book each month until your child turns nine.
Unorthodox is a smart, fresh, fun weekly take on Jewish news and culture hosted by Mark Oppenheimer, Stephanie Butnick, and Liel Leibovitz. You can listen to individual episodes here or subscribe on iTunes.
- UnorthodoxShaken, Not SchnorredEp. 405: Interviews with Brett Gelman, Zibby Owens, and The Sporkful’s Dan Pashman, plus news of a Jewish James BondMarch 28, 2024
- UnorthodoxA Beautifully Jewish ShabbatEp. 404: Dishing on the day of rest with cookbook author Adeena Sussman and Judaica designer Micaela Ezra; plus a taste of Tablet’s new parsha podcastMarch 21, 2024
- UnorthodoxIrrefutably JewishEp. 403: Phil Rosenthal on writing a children’s book with his daughter Lily; a classical Jewish school in New York City; Oscar meshugas; and moreMarch 14, 2024
- UnorthodoxSpiritual Swear JarEp. 402: Eylon Levy on crafting Israel’s message; Andrew Goldberg on Armenia; plus Joshua Malina, pickleball icon March 7, 2024
- UnorthodoxWe Can HelpEp. 401: AJC CEO Ted Deutch on antisemitism in America, a visit to a Brooklyn school welcoming Ukrainian refugees, our new favorite children’s book, and a visit from Kosha DillzFebruary 22, 2024
- UnorthodoxKosher FiestaEp. 400: Dr. Phil on his new TV network; plus a look at how Israel’s Maaleh Film School is pivoting post-Oct. 7; and a listener question about tablewareFebruary 15, 2024
- UnorthodoxSlam DunkEp. 399: NBA All-Star Allan Houston’s new faith initiative, and revisiting the Michael Milken trialFebruary 8, 2024
- UnorthodoxHigher GroundEp. 398: Jewish actress Jamie-Lynn Sigler on 25 years since ‘The Sopranos,’ plus a visit to try Israel’s best hummus dishFebruary 1, 2024
- UnorthodoxThings RememberedEp. 397: Uncovering a tale of complicity and justice, sonic studies, and a little red dress for International Holocaust Remembrance Day January 25, 2024
- Unorthodox100 DaysEp. 396: Marking a grim milestone since the Oct. 7 Hamas massacre and honoring the hostages still held in GazaJanuary 18, 2024
- UnorthodoxFirst DraftsEp. 395: Kicking off 2024 with comedian Moshe KasherJanuary 11, 2024
- UnorthodoxHeading NorthEp. 394: A visit to Jewish Montreal; Gadi Taub on ‘Israel Update’; getting Kafkaesque at the National Library of IsraelDecember 28, 2023
- UnorthodoxUnorthodox in IsraelStories recorded on the ground from a country mourning, healing, and coming togetherDecember 18, 2023
- UnorthodoxMidnight OilEp. 393: Nine stories for HanukkahDecember 14, 2023
- UnorthodoxShine BrightEp. 392: Celebrating the beauty of Hanukkah with Jonathan Adler, Homegrown Kosher, and moreDecember 7, 2023
- UnorthodoxEveryday HeroesEp. 391: Bernard-Henri Lévy’s new film about Ukraine, and Brooke Eby on raising awareness about ALSNovember 30, 2023
- UnorthodoxSitting TogetherEp. 390: A Beautifully Jewish Thanksgiving, featuring an iconic folding chair and a conversation with knitwear designer Inbal GrossNovember 22, 2023
- UnorthodoxDark Times, Bright LightsEp. 389: Reporting from the March for Israel in Washington, D.C.; Etgar Keret’s writer’s block; LeElle Slifer on advocating for her kidnapped Israeli cousins; and Tablet’s Hanukkah BazaarNovember 16, 2023