Job Posting: Newsletter & Customer Experience Lead
Reports To: Head of Revenue Operations
Works With: Chief of Staff & Head of Print Production Operations, Deputy Editor, Senior Digital Editorial Director, and the Revenue and Marketing teams to ensure alignment on strategy and execution.
Position Overview
Tablet Magazine is seeking a full-time Newsletter & Customer Experience Lead to oversee the strategy, execution, and growth of its newsletter products while ensuring a seamless and engaging experience for subscribers. This role is responsible for crafting and managing Tablet’s flagship newsletter and additional email products, ensuring they remain indispensable to readers. It also serves as the first point of contact for subscriber support, driving initiatives that enhance loyalty, engagement, and retention. This position is full-time, and offers a salary of $ 65,000.
Key Responsibilities
Newsletter Strategy & Execution
- Serve as the primary point of contact for all newsletter operations.
- Write, edit, and manage the execution of Tablet’s flagship newsletter, ensuring it remains a defining part of the brand’s ecosystem.
- Oversee the full lifecycle of all newsletters, from conception to post-launch analysis, ensuring consistency in voice, quality, and impact.
- Develop a strategic roadmap for new newsletter products, identifying content opportunities that drive subscriber engagement and revenue.
- Continuously refine newsletter formats, testing new content structures and distribution cadences to optimize reach and reader retention.
- Leverage audience insights and industry best practices to inform content decisions and maximize growth. As requested, develop and execute monetization strategies for newsletters, including sponsorships, partnerships, and premium content offerings.
- Work closely with editorial leadership to align newsletters with Tablet’s broader content strategy and brand identity.
- Lead A/B testing efforts on subject lines, content structures, and delivery times to improve engagement rates. As requested, leverage segmentation and behavioral targeting to personalize newsletter content and improve conversion rates.
- Coordinate and execute all newsletter advertising “blasts” in collaboration with the Head of Revenue Operations.
- Track and analyze key metrics (open rates, unsubscribes, etc.) in Hubspot, making strategic adjustments based on performance data.
- Conceptualize and execute approved specialty newsletters (e.g., food, holiday, or thematic editions) with an eye toward audience growth and revenue generation.
- Utilize Hubspot as the primary platform for newsletter distribution, performance tracking, and audience segmentation.
Customer Experience
- Act as the front-facing representative for Tablet’s subscribers, readers, and podcast listeners, responding to inquiries with efficiency and warmth.
- Develop and execute approved customer experience initiatives, such as focus groups, to refine and enhance engagement. As requested, develop and seek approval for proactive engagement campaigns to anticipate subscriber needs, minimize churn, and enhance long-term loyalty. Once approved, develop an implementation strategy for these initiatives. As requested, develop and implement proactive engagement campaigns to anticipate subscriber needs, minimize churn, and enhance long-term loyalty.
- Own the subscriber journey, identifying friction points and implementing solutions to enhance user satisfaction and retention.
- Develop and maintain an internal knowledge base and standardized responses to streamline customer communications.
- Proactively surface reader feedback and behavioral insights to the editorial and product teams to inform strategy and innovation.
- Design and oversee loyalty programs, exclusive content offerings, and engagement initiatives to deepen subscriber relationships.
- Manage customer inquiries through Hubspot’s customer support ticketing system, ensuring timely and effective resolution of subscriber issues.
Key Performance Indicators (KPIs)
- Grow the open rate based on agreed-upon goals.
- A distinct and compelling newsletter voice that strengthens Tablet’s brand identity.
- Expand the newsletter ecosystem by launching and scaling high-performing new verticals.
- Achieve sustained improvements in key metrics, including open rates, click-through rates, and subscriber retention.
- Effective management of customer interactions, ensuring subscriber satisfaction and retention.
- Implement processes to track customer satisfaction and response times, ensuring consistent and high-quality user interactions.
Qualifications
- 1+ years of experience in newsletter management, digital marketing, audience engagement, or a related field.
- Exceptional writing and editing skills with the ability to craft engaging and persuasive content.
- Strong analytical mindset, with experience using Hubspot (or similar CRM) to track performance and optimize email campaigns.
- Experience with A/B testing, audience segmentation, and data-driven decision-making.
- Proven ability to manage customer inquiries and improve subscriber experiences.
- Strong project management skills, with the ability to juggle multiple priorities in a fast-paced environment.
- Passion for digital media, audience development, and fostering community engagement.
Why This Role Matters
Tablet’s newsletter is more than a roundup—it’s a conversation, a perspective, and a ritual for our readers. In an era of information overload, this role ensures Tablet’s voice cuts through the noise, delivering something people don’t just open but anticipate. Meanwhile, customer experience efforts ensure that subscribers feel valued, heard, and connected to a publication that cares about its audience. This is how loyalty is built—and how Tablet stays indispensable.
Compensation & Benefits
- Salary: $65,000
- Opportunity to work with a dynamic team shaping the future of media and audience engagement.
