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Two Major Retailers Drop Ivanka Trump’s Merchandise

Will others follow suit?

by
Jonathan Zalman
February 03, 2017
Bryan R. Smith/AFP/Getty Images
A woman looks over rings for sale at the Ivanka Trump store in Trump Tower in New York, New York, December 11, 2016. Bryan R. Smith/AFP/Getty Images
Bryan R. Smith/AFP/Getty Images
A woman looks over rings for sale at the Ivanka Trump store in Trump Tower in New York, New York, December 11, 2016. Bryan R. Smith/AFP/Getty Images

Citing poor sales, Nordstrom has stopped sales of Ivanka Trump’s merchandise, reported Racked.com’s Chavie Lieber.

“Nordstrom … places the blame wholly on the brand’s performance, without mention of what might be making it perform so poorly,” writes Lieber, who suggests that a boycott of Trump-related brands—a campaign called #GrabYourWallet—has had an impact on sales. A spokesperson for Nordstrom said that cutting 10 percent of the store’s “assortment” and then replenishing it is par for the course, although one would imagine that Ivanka’s image might never be more ubiquitous and therefore, presumably, marketable.

Shortly thereafter, Lieber reported that Neiman Marcus also appeared to no longer be selling Ivanka Trump’s merchandise, but she has yet to receive confirmation from either party as of this publishing. Still, 21 items of jewelry are no longer listed online nor sold at a Neiman Marcus retail location in Paramus, New Jersey.

Ivanka Trump’s website still lists a number of other retailers, like Zappos, Macy’s, Bloomingdales, and Lord & Taylor, that sell her products.

Jonathan Zalman is a writer and teacher based in Brooklyn.

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